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Blogging and Social Media for Professionals

Originally Aired
April 25, 2014
Event Type
Presented By
Jennifer McDonald
Movie Audio

Should you blog? Can a blog help advance your job or career? What platform should you use? Jennifer McDonald shares her expertise as a blogger (and blogging consultant) who has launched numerous personal and professional blogs. She will address the reasons for blogging, what it takes to start a blog, how to expand your blog’s audience, and ways to incorporate social media into your blogging plans.

About Jennifer McDonald

Jennifer McDonald (Col ’91, Educ ’97) is an experienced blogger and consultant, and she freely admits that she spends far too much time on social media. You can see two of her blogs at and  She lives in Charlottesville with husband and daughters. She does manage to tear herself away from her computer, tablet, and laptop in order to hike, read, travel, and more.

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